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How important is to find the best domain?

One of the most crucial prerequisites for building a successful web presence is the domain. It is what visitors will spot first when they stumble upon your web site and what they will link you with. The domain name should be easy to remember, but should also be something that notifies your web site's visitors what the website is about.

Generic Top-Level Domains (gTLDs)

A domain traditionally consists of two fragments - a Top-Level Domain (TLD) and a Second-Level Domain Name (SLD). If you have, for example, ".com" is the Top-Level Domain and "domain" is the Second-Level Domain. There are several groups of TLDs that you should consider prior to selecting the domain name you wish. Your pick should be built upon the purpose of your website and on its target visitors. Let's take a glance at the gTLDs, or generic Top-Level Domains - these are the most widespread Top-Level Domains aimed to designate a specific intention - .com (business establishments), .net (networks), .biz (businesses), .info (informative web pages), .org (organizations of a non-commercial character), .mobi (handheld devices), .asia (the Asia Pacific), .name (individuals or relatives), .pro (certain professions), and so on. As you can see, these Top-Level Domains cover most realms of life, so you should opt for the one that would portray the aim of your site best. There is no restriction as to who can register such Top-Level Domains, but some of them contain extra requirements to ascertain that you are eligible to keep such a domain (.mobi and .pro, for instance).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code Top-Level Domain Names, are country-specific domains. Each country has its own ccTLD. Getting such a domain is good if your target group of web site visitors is from a specific country. Many people would sooner buy goods or services from a local web site, and if your aim is Canada, for example, getting a .ca Top-Level Domain could increase the visits to your web site.

Domain Redirects

You can register a bunch of domains, which can forward your web page's visitors to a specific web site like, for instance. This would raise the traffic and decrease the chance of somebody pilfering your website visitors by registering the same name with another Top-Level Domain Name - if you are not availing of a trademark.

Name Servers (NSs)

Every domain has domain name records. The name server records (NS records, also known as DNS records) demonstrate where the domain name is hosted, i.e. they point to the web hosting company whose name servers (NSs, aka DNSs) it is utilizing at present. You can change the name servers of your domain at any moment. You can have your domain registered with one company and get the web page hosting service itself from another. Hence, if you register your domain name and encounter decent website hosting plans someplace else afterwards, you can point your domain to the present provider's name servers instantly.

Name Server Records (DNS Records)

On the whole, as long as your domain uses a given pair of name servers, all its domain records will direct to the same web site hosting firm. Some site hosting providers, however, allow you to modify certain name server records, among them the A records and the MX records of your domain name. The A record is an Internet Protocol address, which exhibits on which web hosting server your site is located, while the MX records show which hosting server handles the mail accounts related to your domain name. For instance, if you engage a new web page designer and he creates an .ASP website that will be hosted on his personal Windows web server, you may want to edit only the Internet Protocol address (the A record) but not the MX records of your domain. In this way, will direct to the Windows web server, but your mails or any sub-domain names like or will still be in your present Linux website hosting account. The .ASP platform is created by Microsoft and requests a Windows server, although a Linux web server would be far more secure.

Inexpensive Domains Distributed by ''

Only a number of web hosting companies enable you to modify particular name server records and very frequently this an extra paid service. With , you have a big array of TLDs to pick from and you can edit all DNS records or redirect the domains via a redirection tool at no extra charge. For that reason, '' would be your best pick when it comes to managing your domain and to creating a successful presence on the web.